Jeffrey Long is the rarest of copywriters ... one who will do the extra research, interviews and market study to extract those “golden nuggets” that can take a campaign from run-of-the-mill to shockingly successful.

Many copywriters — if not most — prefer to turn a job quickly so they can receive their pay. And many — if not most — assiduously study the product or service in finite detail, while accepting a paragraph of information on the target market.

Yet it is not the product that buys, but the consumer or business decision-maker! Jeffrey Long knows this and spends his time interviewing, studying and researching the target market for buying objections and motivations in order to create sales documents which yield spectacular results.

Jeffrey stands out from the pack because of  his accomplished background in journalism and his proven ability as an interviewer. As lead writer for a Chicago newspaper bureau, Jeffrey conducted interviews with high-profile figures like Michael Jordan, Tiger Woods, Oprah Winfrey, Mike Ditka, Terry Bradshaw and Arnold Palmer, among many others.

Interviews are often difficult to secure and require a willingness by the interviewee. Jeffrey developed a reputation as one who is worthy of a person's time. In bringing a respectful-yet-inquisitive approach to each interview, Jeff extracts thoughtful revelations that are meaningful and truly powerful.

Other copywriters will talk the talk. Jeff walks the walk and goes the extra mile to  explore the mindset of clients whose stories are highly valuable in writing case studies, white papers, guide books, testimonials, annual reports and other influential marketing materials.

Jeffrey gets it done quickly, too. Beating deadlines on a daily basis has been a reality his entire career. Even when crunched with a short time line,  Jeffrey conducts the research and interviews which make an essential difference. It is his protocol.

A veteran wordsmith with a long history of working fast under pressure, Jeffrey has the talent, background and experience to produce results.

Jeffrey has been writing persuasive copy nearly all of his life. He is a graduate of Eastern Illinois University with a major in journalism, a minor in speech communications and a concentration of coursework in marketing and public relations.

Jeffrey underwent extensive personal coaching and training with Chris Marlow – regarded among the nation’s top copywriters in the software and technology sector – and is also a graduate of the American Writers & Artists Institute’s (AWAI) copywriting programs.  A married father of two, he’s an active community leader, youth sports coach and outdoor recreation enthusiast with an affinity for bicycling, kayaking and skiing.

Visit the Services page for a list of ways I can help you get results and achieve your marketing goals.

Subscribe to Jeffrey’s engaging monthly e-newsletter – “The Persona Marketing Insider” – which explores the challenges and solutions in connecting with your target market.

Ready to work together? Visit Jeffrey’s Contact page to put a plan in motion. While you’re there, be sure to Sign Up for his monthly newsletter and get an instant FREE download of the in-depth report “The 40/40/20 Rule: Why 100% of Your Software Marketing Success (or Failure) Depends on The First 40%.”

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